Posted by Susan McKenna on 26th February 2013
Tweet In about 30 minutes, I’m speaking on a panel at the ERA’s Great Ideas Summit about “How to Have it All – Integrating Traditional and New Media.”  The discussion will center around the innate collaboration (and knowledge) marketers, especially direct response marketers, must have when looking to connect traditional media — such as TV, radio, print [...]
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Posted by Susan McKenna on 1st February 2013
Tweet Anyone else notice the annoying Facebook sound notifications that seem to have popped up around the first part of 2013?  Or maybe you haven’t yet figured out where those mysterious beeps are coming from when you’re at  work?  Well, Facebook made a change again, didn’t tell anyone (again) and re-set your sound notifications [...]
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Posted by Susan McKenna on 27th October 2012
Tweet I read an interesting and somewhat disturbing article today that made me want to write this quick post. Â That article was about a woman in Ohio who used Facebook to discipline her daughter publicly. Â The basic idea was that her mom was fed up that her daughter was acting a fool in public [...]
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